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Tu is a British home brand fashion label from the supermarket Sainsbury's. It is the United Kingdom's third largest online clothing retailer and the United Kingdom's sixth largest clothing retailer by volume. [1] [2] Tu sells a wide range of clothing for men, women and children, with 3,000 lines sold through 400 Sainsbury's supermarkets. [3]
The lockdowns of the COVID-19 pandemic led a whole generation of women worldwide to prefer homely and comfortable clothes to wear at home. From 2020 to 2022, many subtrends emerged from this so-called "comfortcore" movement. [105] Cardigan and flannel coats worn by Taylor Swift, representative of the cottagecore subtrend.
Coco Chanel is credited with popularizing cardigans for women because "she hated how tight-necked men's sweaters messed up her hair when she pulled them over her head." [ 7 ] The garment is mostly associated with the college culture of the Roaring Twenties and early 1930s, being also popular throughout the 1950s, 1970s, 1990s, 2000s and into ...
The movement began last year, when sales soared across the high street – in March 2023, John Lewis revealed it had sold 62 per cent more quarter-zips than crewnecks, while Gant said 10 per cent ...
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