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The concept was created by advertising firm Foote, Cone & Belding (FCB) for a 1986 Sun-Maid commercial on behalf of the California Raisin Advisory Board when one of the writers, Seth Werner (at the time with FCB in San Francisco) came up with an idea for the new raisin commercial, saying, "We have tried everything but dancing raisins singing 'I Heard It Through the Grapevine'" (the 1968 song ...
Articles relating to the fictional rhythm and blues animated musical group The California Raisins and their depictions. The characters were anthropomorphized raisins. The lead vocals were sung by musician Buddy Miles.
The California Raisin Show is a 1989 American animated television series based on the claymation advertising characters The California Raisins. [1] The show is based on the claymation special, Meet the Raisins!, which originally aired on CBS in 1988. After the show's 13-episode run, a sequel to the original special, Raisins: Sold Out!:
The California Raisins: California Raisin Advisory Board: debuted 1987: singing, dancing California raisins Car Fox: Carfax: debuted 2008: helps people buy used cars Joe Camel: Camel cigarettes: 1987–1997 The Campbell's Soup kids: Campbell's Soup: debuted 1904 Mr. No: Capital One: 2000s: played by David Spade: Cap'n Crunch: Cap'n Crunch ...
It was re-released on September 12, 1990 with a California Raisin plush doll. The special was released on DVD November 15, 2011. Included in the set is the sequel to the claymation special, The Raisins: Sold Out!: The California Raisins II along with all 13 episodes of the animated series, The California Raisin Show and 4 original TV ads. [6]
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The California Raisin campaign was funded by an initial grant of US$3 million from the United States Department of Agriculture. [2] Although popular with the public, the California Raisin campaign eventually failed because its production cost the raisin growers almost twice their earnings. [ 2 ]
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