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Jenks' idea for clothing under the Ocean Pacific label quickly became popular with the surf culture with its instantly recognizable "OP" logo. [2] OP's designs showed the visual aesthetic of each era through the years, from the primary color stripes of the 1970s to the bright neon and geometric shapes of the 1980s. [1]
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O'Neill is an originally Californian surfwear and surfboard brand, now owned by Sisco Textiles, a privately held company headquartered in Luxembourg. It was started in 1952 by Jack O'Neill in San Francisco, and was later based in Santa Cruz. The company logo symbolizes a breaking surf wave.
The logo defining the brand started in the early 1980s, when he scrawled his surname on handcrafted boards with a simple broad-tipped marker. [2] [3] He then used the logo on T-shirts, shorts and caps that he sold out of his car around Laguna Beach, California. [4] [5] The signature was derived from that of his uncle, Jan Stussy. [6]
Then came the Aussie invasion of surf brands Billabong and Quiksilver and more competition. Jenks retired from OP in 1980 just before the brand started licensing out the label and grew to about ...
Island Company: 2002 United States Jantzen: 1910 United States Jolidon: 1993 Romania Kanvas by Katin: 1959 United States Keel: 2014 Serbia: La Perla: 1971 Italy Mambo Graphics: 1984 Australia Melissa Odabash: 1999 United States Mizuno Corporation: 1906 Japan O'Neill: 1952 United States Ocean Pacific: 1972 United States Onia: 2011 United States ...
The 80s were a big time for fashion. From neon colors to body suits to fingerless gloves, this list will remind you of all the best looks of the decade. 15 Iconic 1980s Fashion Trends
Hurley is an American company that sells clothes and accessories marketed towards surfing and swimming. Established in 1979 as a distributor for Billabong clothing in the United States, Hurley was sold to Nike, Inc. in 2002 for an undisclosed price and then to Bluestar Alliance LLC in 2019 for an undisclosed price.