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Zumba is a fitness program that involves cardio and Latin-inspired dance. It was founded by Colombian dancer and choreographer Beto Pérez in 2001. [ 1 ] It currently has 200,000 locations, with 15 million people taking classes weekly, and is located in 180 countries.
Alberto "Beto" Pérez (born 15 March 1970) is a Colombian dancer, choreographer, businessman, and Zumba instructor.He created the exercise fitness program Zumba in the late 1990s which involves dance and aerobic exercise elements with accompanying music, specifically Latin, and associated martial arts moves, squats, lunges, and other aerobic techniques.
Anna Benson started Fitness Favorites, which became the official online store for the original videos after her death in 2009. After her death, Anna's son became owner of the Classic The FIRM and has released Anna's 'classic' DVDs from VHS format. [10] The FIRM Studios was renamed The Flex Body/The FLEX in 2015 and is owned by Emily Welsh.
Zumba Fitness Dance Party is a series of compilation albums of various Zumba style songs including Latin international successes. Two volumes have been released in 2012 with each comprising two CDs. In 2013, a third album was released comprising 2 CDs.
World Dance New York is a US home entertainment company, releasing and distributing special interest titles on DVD, video on demand, streaming media, iPhone and iPad apps, and a brand of women's dance and fitness home video products. It was founded in 2001 as "Stratostream - World Dance New York".
Billy Blanks developed the routine in 1976 by combining dance with elements from his martial arts and boxing training to form a workout regimen. [1] During the 1990s, a series of videos was mass-marketed to the public; by 1999, an estimated 1.5 million sets of videos had been sold by frequently-aired television infomercials. [6]
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