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  2. Dialogic public relations theory - Wikipedia

    en.wikipedia.org/wiki/Dialogic_public_relations...

    Public relations can facilitate dialogue by establishing channels and procedures for dialogic communication. [2] Dialogic theory argues that organizations should be willing to interact with publics in honest and ethical ways in order to create effective organization-public communication channels.

  3. Excellence theory - Wikipedia

    en.wikipedia.org/wiki/Excellence_theory

    The Excellence Theory explained that the value of public relations lies in organization-public relations. Good relationship with its strategic publics is helpful for an organization to develop and achieve goals desired by both the organization and its publics, reduce costs of negative publicity, and increase revenue by providing products and services needed by stakeholders. [2]

  4. Etiquette - Wikipedia

    en.wikipedia.org/wiki/Etiquette

    Manners proliferated during the Renaissance in response to the development of the 'absolute state'—the progression from small-group living to large-group living characterised by the centralized power of the State. The rituals and manners associated with the royal court of England during that period were closely bound to a person's social ...

  5. Civil discourse - Wikipedia

    en.wikipedia.org/wiki/Civil_discourse

    Civil discourse is the practice of deliberating about matters of public concern in a way that seeks to expand knowledge and promote understanding. The word "civil" relates directly to civic in the sense of being oriented toward public life, [1] [2] and less directly to civility, in the sense of mere politeness. Discourse is defined as the use ...

  6. Media relations - Wikipedia

    en.wikipedia.org/wiki/Media_relations

    The goal of media relations is to maximize positive coverage in the mass media without paying for it directly through advertising. [1] Many people use the terms public relations and media relations interchangeably. However, media relations as a practice is part of the overall set of public relations skills and techniques used to disseminate ...

  7. Outline of public relations - Wikipedia

    en.wikipedia.org/wiki/Outline_of_public_relations

    Public relations can be described as all of the following: Academic discipline – branch of knowledge that is taught and researched at the college or university level. . Disciplines are defined (in part), and recognized by the academic journals in which research is published, and the learned societies and academic departments or faculties to which their practitioners be

  8. Public relations - Wikipedia

    en.wikipedia.org/wiki/Public_relations

    Negative public relations, also called dark public relations (DPR), 'black hat PR' and in some earlier writing "Black PR", is a process of destroying the target's reputation and/or corporate identity. The objective in DPR is to discredit someone else, who may pose a threat to the client's business or be a political rival.

  9. Etiquette in Society, in Business, in Politics, and at Home

    en.wikipedia.org/wiki/Etiquette_in_Society,_in...

    Etiquette in Society, in Business, in Politics, and at Home (frequently referenced as Etiquette) is a book authored by Emily Post in 1922. [1] [2] The book covers manners and other social rules, and has been updated frequently to reflect social changes, such as diversity, redefinitions of family, and mobile technology. [3]