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Villy Custom is an American lifestyle brand specializing in a luxury custom fashion designed cruiser bicycles for adults. [1] Based in Dallas, the company was founded and is privately owned by entrepreneur Fleetwood Hicks, a former menswear fashion designer, and health enthusiast, and it was chosen by Entrepreneur Magazine as one of the 100 Most Brilliant Business Ideas of 2010. [2]
Founded by Tony Ellsworth in 1991, they produced a wide range of handmade bicycles made in the U.S.: mountain, road, beach cruisers, BMX, and fat bikes. The brand has gone through four ownership changes since 2014, and now focus on producing high-quality mountain bikes specifically in the genres of XC, trail, and enduro. [2]
Schwinn AeroCycle in Longmont Museum & Cultural Center 1950s Huffy Radio Bicycle Schwinn advertisement from 1946. A cruiser bicycle, also known as a beach cruiser or (formerly) motobike, is a bicycle that usually combines balloon tires, an upright seating posture, a single-speed drivetrain, and straightforward steel construction with expressive styling.
In 1998, Jamis made the Diablo, with a vacuum-resin, molded-carbon monocoque frame. Its Dakota mountain bike won the Bike of the Year Award from Mountain Biking. [citation needed] In 2000, Jamis won Bike of the Year again for bicycles under $800 with its Dakar Sport. [citation needed] In 2013 Jamis bought brand of cruiser bikes Nirve sports. [2]
BMX bikes with the Torker name were made from the late 1970s into the 2000s. [ 6 ] [ 7 ] Torker's product line expanded to include beach cruisers, tandem bikes and even unicycles. Reader's Digest nominated Torker unicycles as "America's 100 Best" for 2006, [ 8 ] and Torker was awarded BEST OF 2006 in the December issue of Seattle Magazine . [ 9 ]
Ross began making bicycles in 1946, [23] and by the late 1960s, manufactured about 1 million bicycles per year. [3] By 1985, it had sold 10 million bicycles. The company, still known as Chain Bicycle Corporation, marketed bikes under the Ross brand, [6] including children's, BMX, touring, cruiser, mountain, racing, wheelie, and stationary exercise bicycles.
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