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In 2006, PONY was purchased by Symphony Holdings, [5] [6] a public company based in Hong Kong. [1] Symphony brought in former partner Infinity Associates, who together purchased Converse from bankruptcy in 2001 and Haggar Clothing in 2005. [7] Jim Stroesser, who was the key partner in rebuilding Converse, was asked to be the CEO/President of ...
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In the 1960s, Converse had captured about 70 to 80 percent of the basketball shoe market, with Converse Chuck Taylor All Stars being worn by ninety percent of professional and college basketball players. Due in large part to the sale of its All Stars, the company began to expand and open more factories. [2] [11]
Converse (/ ˈ k ɒ n v ər s /) is an American lifestyle brand that markets, distributes, and licenses footwear, apparel, and accessories.Founded by Marquis Mills Converse in 1908 as the Converse Rubber Shoe Company in Malden, Massachusetts, it has been acquired by several companies before becoming a subsidiary of Nike, Inc. in 2003.
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