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General Mills itself was created on June 20, 1928, [8] when Washburn-Crosby President James Ford Bell merged Washburn-Crosby with three other mills. [9] In the same year, General Mills acquired the Wichita Mill and Elevator Company of the industrialist Frank Kell of Wichita Falls , Texas .
The brand is owned by General Mills. Pillsbury acquired it in 1995, when its then-parent company Grand Metropolitan bought Pet, Inc., which had itself taken over the brand in 1968 from the Mountain Pass Canning Company. [1] The name is a reference to the city of El Paso, Texas, and the historical "Old" period when Texas was a part of Mexico.
After Parker Brothers was taken over by General Mills, the Monopoly license to Waddingtons was renegotiated (as was the Clue/Cluedo license to Parker Brothers/General Mills by Waddingtons). [128] By 1974, Parker Brothers had sold 80 million sets of the game. [129]
General Mills (NYS: GIS) carries $12.9 billion of goodwill and other intangibles on its balance sheet. ... The $128 billion of goodwill in this case was created when AOL and Time Warner merged in ...
In the following video, Motley Fool consumer goods analyst Blake Bos takes a question from a Fool reader, who asks, "What do you think of General Mills?". The retail space is in the midst of the ...
James Ford Bell (August 16, 1879 – May 7, 1961), was an American business leader and philanthropist, was the founder of General Mills in 1928. He served as president of General Mills from 1928 to 1934 and as chairman from 1934 to 1948. He remained a board member until his death in 1961.
General Mills is also courting nostalgia with a classic TV show-themed cereal. Friends cereal. The company is partnering with Warner Bros. to release limited-edition 'Friends' Cereal, in ...
Giuseppe Uddo, who had already established a national canning operation, brought the Taorminas on board to form a new merged company. The resultant company was "The Uddo and Taormina Corporation" and they created the Progresso label, [ 1 ] [ 2 ] specializing in canned Italian food products, which became mostly soup , olive oil , tomatoes ...