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  2. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    Integrated marketing communications (IMC) is the use of marketing strategies to optimize the communication of a consistent message of the company's brands to stakeholders. [59] Coupling methods together improves communication as it harnesses the benefits of each channel, which when combined, builds a clearer and vaster impact than if used ...

  3. Learning resource center - Wikipedia

    en.wikipedia.org/wiki/Learning_resource_center

    A learning resource center (LRC) is a facility within a school, staffed by a specialist, containing several information sources to facilitate education for students and staff. It differs from a regular school library in its additional focus on multimedia resources and information technology .

  4. Learning Resource Centre - Wikipedia

    en.wikipedia.org/wiki/Learning_Resource_Centre

    Learning Resource Centre (LRC) is a term which is used in the United Kingdom to describe a type of library that exists within an educational setting such as secondary schools, further education colleges and universities. LRC can also stand for Library Resource Centre and in some cases Learning Resource Centre has been shortened to Learning Centre.

  5. Telecentre - Wikipedia

    en.wikipedia.org/wiki/Telecentre

    Telecentre building in Senegal. A telecentre is a public place where people can access computers, the Internet, and other digital technologies that enable them to gather information, create, learn, and communicate with others while they develop essential digital skills.

  6. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Promotion has the meaning of pushing forward, but communication has the meaning of communicating with each other. Communications can include advertising, sales promotion, public relations, publicity, personal selling, corporate identity, internal communication, IMC, MIS, SNS,. Place (C5) Channel (Latin derivation: canal) : marketing channels ...

  7. Media (communication) - Wikipedia

    en.wikipedia.org/wiki/Media_(communication)

    In communication, media (sing. medium) are the outlets or tools used to store and deliver semantic information or contained subject matter, described as content. [1] [2] The term generally refers to components of the mass media communications industry, such as print media (), news media, photography, cinema, broadcasting (radio and television), digital media, and advertising. [3]

  8. Advertising management - Wikipedia

    en.wikipedia.org/wiki/Advertising_management

    Selected marketing scholars have defined advertising in the following terms: "any non-personal communication that is paid for by an identified sponsor, and involves either mass communication viz newspapers, magazines, radio, television, and other media (e.g., billboards, bus stop signage) or direct to-consumer communication via direct mail".

  9. Center of excellence - Wikipedia

    en.wikipedia.org/wiki/Center_of_excellence

    The Auburn Performing Arts Center, Julie and Hal Moore Center for Excellence at Auburn High School (Alabama) is focused on performing arts.. A center of excellence (COE or CoE), also called an excellence center, is a team, a shared facility or an entity that provides leadership, best practices, research, support, or training for a focus area.

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