Search results
Results from the WOW.Com Content Network
In Cost Per Thousand Impressions (CPM), the advertiser only pays for every 1000 impressions of the ad. Pay-per-click (PPC) has an advantage over cost-per-impression in that it conveys information about how effective the advertising was. Clicks are a way to measure attention and interest. If the main purpose of an ad is to generate a click, or ...
Click Timestamp: Click timestamp maintains the time at which the click is made on the ad. The bot-based click fraud runs repeatedly to attempt clicking on the ads, which increases click frequency for that duration. A high range of clicks with almost similar timestamp points at the possibility of click fraud.
A successful ad-fraud campaign generally involves a sophisticated combination of Identity fraud and attribution fraud: for instance, sending fake traffic through bots using fake social accounts and falsified cookies; bots will click on the ads available on a scam page that is faking a famous brand. [4]
Demonstrators damaged seven of South African drug retailer Clicks Group's shops on Monday and forced more than 400 to close during protests over what they said was a racist advertisement. The ...
A click farm is a form of click fraud where a large group of low-paid workers are hired to click on links or buttons for the click fraudster (click farm master or click farmer). The workers click the links, surf the target website for a period of time, and possibly sign up for newsletters prior to clicking another link.
Clicks Retail Group is a group of healthcare, beauty, music and lifestyle products retail chains and brands based in South Africa, including Clicks pharmacies. The company was founded in Cape Town by Jack Goldin in 1968 and operates over 670 retail outlets in southern Africa . [ 1 ]
AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere. Popular Products Account
Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!