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"Lego" is commonly used as a mass noun ("some Lego") or, in American English, as a countable noun with plural "Legos", to refer to the bricks themselves, [83] but as is common for trademarks, Lego group insists on the name being used as an adjective when referring to a product (as in "LEGO bricks").
The Lego Movie 2: The Second Part released in Cinemas on February 8, 2019. The Lego Movie 2 (Lego theme) is introduced. It is announced that Warner Bros. to sell rights to The Lego Movie franchise to Universal Pictures. Lego Hidden Side is introduced. Lego Star Wars 20th Anniversary. Lego acquires BrickLink. Lego Unikitty! is discontinued.
Today, Lego is a profitable [1] brand offering construction kits and related products and services, including Lego board games, retail stores, video games, films, theme parks, and consultation services. Despite its expansion, the company remains privately held. [2] Lego has had a significant impact on various areas of popular culture.
Lego/Logo would later be commercialized by the Lego group as the (Lego) Technic Control Center. [ 8 ] : 3 It was observed that using the Lego/Logo system, children developed a form of knowledge about the physical world that allowed those even without mathematics or verbal skills to solve problems effectively using the system.
He consequently decided to focus his products on the development of children. With this decision, Christiansen defined the core philosophy of the company, which was expressed in its name in 1934. Lego is a shortened form of the Danish word Leg godt, meaning "play well". [11] The company eventually became known as The Lego Group.
The theme was introduced either as Expert Builder or Technical Sets (depending on market) in 1977, [2] and was renamed LEGO Technic in 1982. [3]Technic sets are characterized by their use of special pieces, such as gears, axles, and pins, which allow the construction of working mechanisms and mechanical structures.
Lego Duplo (trademarked as DUPLO and stylised in the logo as duplo) is a core product range of the construction toy Lego by The Lego Group, designed for children from 1 + 1 ⁄ 2 to 5 years old. Duplo bricks are twice the size of traditional Lego bricks in each of their three dimensions, making them easier to handle and less likely to be ...
The set consists of 50 pieces with 1 minifigure. The set included Lego minifigure of Baron von Barron. Research Glider (set number: 5921) was released on 2000. The set consists of 57 pieces with 1 minifigure1. The set included Lego minifigure of Mike. Dino Explorer (set number: 5934) was released on 2000. The set consists of 90 pieces with 2 ...