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A web resource may be (for example) a website, web page, or web directory. [1] A backlink is a reference comparable to a citation. [2] The quantity, quality, and relevance of backlinks for a web page are among the factors that search engines like Google evaluate in order to estimate how important the page is.
Special:Linksearch is a special page which searches for external links in Wikipedia. It provides a list of external links (in all namespaces) whose target URL starts with the given URL pattern. For each link the page in which it is found is listed, along with the exact target URL of the link on that page.
Although every link to a website is a vote in its favor, not all votes are counted equally. A website with similar subject matter to the website receiving the inbound link carries more weight than an unrelated site, and a well-regarded website (such as a university) has higher link quality than an unknown or disreputable website.
For example, if the official website of a now-defunct company is no longer functional, then a good archived copy could be preferable to no link; however, if the article links to a page with many relevant photos of the subject, then it would usually be better to change the link to a different website that also has many photos than to link to an ...
These are sometimes referred to as backlinks. It is possible to make a wikilink to the "What links here" list for a particular page; to do this type [[Special:WhatLinksHere/Page name]], replacing Page name with the title of the target page. (The same text, without the square brackets, can also be entered in the search box, to access "What links ...
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Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.
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