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  2. Design elements - Wikipedia

    en.wikipedia.org/wiki/Design_elements

    Design elements are the basic units of any visual design which form its structure and convey visual messages. [1] [2] Painter and design theorist Maitland E. Graves (1902–1978), who attempted to gestate the fundamental principles of aesthetic order in visual design, [3] in his book, The Art of Color and Design (1941), defined the elements of design as line, direction, shape, size, texture ...

  3. Shape and form (visual arts) - Wikipedia

    en.wikipedia.org/wiki/Shape_and_form_(visual_arts)

    A form is an artist's way of using elements of art, principles of design, and media. Form, as an element of art, is three-dimensional and encloses space. Like a shape, a form has length and width, but it also has depth. Forms are either geometric or free-form, and can be symmetrical or asymmetrical.

  4. Visual hierarchy - Wikipedia

    en.wikipedia.org/wiki/Visual_hierarchy

    A representation of hierarchical feature extraction and combination in the visual system. Visual hierarchy, according to Gestalt psychology, is a pattern in the visual field wherein some elements tend to "stand out," or attract attention, more strongly than other elements, suggesting a hierarchy of importance. [1]

  5. Elements of art - Wikipedia

    en.wikipedia.org/wiki/Elements_of_art

    A shape is a two-dimensional design encased by lines to signify its height and width structure, and can have different values of color used within it to make it appear three-dimensional. [ 2 ] [ 4 ] In animation, shapes are used to give a character a distinct personality and features, with the animator manipulating the shapes to provide new ...

  6. Composition (visual arts) - Wikipedia

    en.wikipedia.org/wiki/Composition_(visual_arts)

    The central visual element, known as element of design, formal element, or element of art, constitute the vocabulary with which the visual artist compose. These elements in the overall design usually relate to each other and to the whole art work. The elements of design are: Line — the visual path that enables the eye to move within the piece

  7. Design principles - Wikipedia

    en.wikipedia.org/wiki/Design_principles

    According to Alex White, author of The Elements of Graphic Design, to achieve visual unity is a main goal of graphic design. When all elements are in agreement, a design is considered unified. No individual part is viewed as more important than the whole design. A good balance between unity and variety must be established to avoid a chaotic or ...

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  9. Visual design elements and principles - Wikipedia

    en.wikipedia.org/wiki/Visual_design_elements_and...

    Visual design elements and principles may refer to: Design elements; Design principles This page was last edited on 28 ...