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  2. Price markdown - Wikipedia

    en.wikipedia.org/wiki/Price_markdown

    A price markdown is a deliberate reduction in the selling price of retail merchandise. It is used to increase the velocity (rate of sale) of an article, typically for clearance at the end of a season, or to sell off obsolete merchandise at the end of its life .

  3. Markup (business) - Wikipedia

    en.wikipedia.org/wiki/Markup_(business)

    Markup (or price spread) is the difference between the selling price of a good or service and its cost.It is often expressed as a percentage over the cost. A markup is added into the total cost incurred by the producer of a good or service in order to cover the costs of doing business and create a profit.

  4. Markup rule - Wikipedia

    en.wikipedia.org/wiki/Markup_rule

    Since for a price-setting firm < this means that a firm with market power will charge a price above marginal cost and thus earn a monopoly rent. On the other hand, a competitive firm by definition faces a perfectly elastic demand; hence it has η = 0 {\displaystyle \eta =0} which means that it sets the quantity such that marginal cost equals ...

  5. Microeconomics - Wikipedia

    en.wikipedia.org/wiki/Microeconomics

    Price theory is a field of economics that uses the supply and demand framework to explain and predict human behavior. It is associated with the Chicago School of Economics. Price theory studies competitive equilibrium in markets to yield testable hypotheses that can be rejected. Price theory is not the same as microeconomics.

  6. Monopoly price - Wikipedia

    en.wikipedia.org/wiki/Monopoly_price

    Accepted neo-classical micro-economic theory indicates the American accounting and finance definition of markup, as it exists in most competitive markets, ensures an accounting profit that is just enough to solely compensate the equity owners of a competitive firm within a competitive market for the economic cost (opportunity cost) they must ...

  7. Margin (economics) - Wikipedia

    en.wikipedia.org/wiki/Margin_(economics)

    Within economics, margin is a concept used to describe the current level of consumption or production of a good or service. [1] Margin also encompasses various concepts within economics, denoted as marginal concepts, which are used to explain the specific change in the quantity of goods and services produced and consumed.

  8. Everyday low price - Wikipedia

    en.wikipedia.org/wiki/Everyday_low_price

    Everyday low price (also abbreviated as EDLP) is a pricing strategy promising consumers a low price without the need to wait for sale price events or comparison shopping. EDLP saves retail stores the effort and expense needed to mark down prices in the store during sale events, and is also believed to generate shopper loyalty. [ 1 ]

  9. Ramsey problem - Wikipedia

    en.wikipedia.org/wiki/Ramsey_problem

    Under Ramsey pricing, the price markup over marginal cost is inverse to the price elasticity of demand and the Price elasticity of supply: the more elastic the product's demand or supply, the smaller the markup. Frank P. Ramsey found this 1927 in the context of Optimal taxation: the more elastic the demand or supply, the smaller the optimal tax ...