Search results
Results from the WOW.Com Content Network
A chronotype is the behavioral manifestation of an underlying circadian rhythm's myriad of physical processes. A person's chronotype is the propensity for the individual to sleep at a particular time during a 24-hour period.
The PAD emotional state model is a psychological model developed by Albert Mehrabian and James A. Russell (1974 and after) to describe and measure emotional states.PAD uses three numerical dimensions, Pleasure, Arousal and Dominance to represent all emotions.
Cognitive maps have been studied in various fields, such as psychology, education, archaeology, planning, geography, cartography, architecture, landscape architecture, urban planning, management and history. [6] Because of the broad use and study of cognitive maps, it has become a colloquialism for almost any mental representation or model. [6]
A cognitive model is a representation of one or more cognitive processes in humans or other animals for the purposes of comprehension and prediction. There are many types of cognitive models, and they can range from box-and-arrow diagrams to a set of equations to software programs that interact with the same tools that humans use to complete tasks (e.g., computer mouse and keyboard).
A comparison diagram is a general type of diagram, meaning a class of specific diagrams and charts, in which a comparison is made between two or more objects, phenomena or groups of data. They are a tool for visual comparison. When it comes to comparing data, five basic types of comparison can be determined. [2]
Psychographics is defined as "market research or statistics classifying population groups according to psychological variables" [1] The term psychographics is derived from the words "psychological" and "demographics" [2] Two common approaches to psychographics include analysis of consumers' activities, interests, and opinions (AIO variables), and values and lifestyles (VALS).
Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!
However, in marketing and advertising, the term "advertising" has a very special meaning that reflects its status as a distinct type of promotion. [ 2 ] A key characteristic of advertising is that it utilises mass media channels such as newspapers, magazines, radio or TV to reach potential customers.