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The Commercial Advertisement Loudness Mitigation Act (H.R. 1084/S. 2847) (CALM Act) requires the U.S. Federal Communications Commission to bar the audio of TV commercials from being broadcast louder than the TV program material they accompany by requiring all "multichannel video programming" distributors to implement the "Techniques for Establishing and Maintaining Audio Loudness for Digital ...
Annoyingly loud TV commercials are like the weather. Everyone complains about them, but no one does anything about them. Except that lately, someone is doing something about it. Several someones ...
Online advertising is growing faster, but television still consumes most of the industry's money -- globally, $6.50 out of every $10 spent. But in the United States, TV advertisers are going to ...
IS THAT COMMERCIAL FOR THAT THING, WITH THAT PERSON PRACTICALLY YELLING AT THE SCREEN, JARRING YOU FROM A NEAR-SLUMBER MIDWAY THROUGH THE LATEST NCIS? If so, the FCC wants to hear from you (using ...
The practice of focusing on loudness in audio mastering can be traced back to the introduction of the compact disc, [3] but also existed to some extent when the vinyl phonograph record was the primary released recording medium and when 7-inch singles were played on jukebox machines in clubs and bars.
The FCC ordered that by September 1997, all commercial television stations must broadcast at least three hours of core educational programming per-week, regularly scheduled between the hours of 7:00 a.m. and 10:00 p.m. Beginning January 2, 1997, television stations were required to use the branding "E/I" to promote these programs on-air and in ...
Most television commercials are heavily compressed to achieve near-maximum perceived loudness while staying within permissible limits. This causes a problem that TV viewers often notice: when a station switches from minimally compressed program material to a heavily compressed commercial, the volume sometimes seems to increase dramatically.
There's also an output-leveling feature designed to lower the volume of TV commercials and three levels of virtual surround sound (though using the latter will disable AccuVoice).
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related to: youtube tv commercials low volume