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Chipotle Mexican Grill, Inc. (/ tʃ ɪ ˈ p oʊ t l eɪ /, chih-POAT-lay), [3] often known simply as Chipotle, is an international chain of fast casual restaurants specializing in bowls, tacos, and Mission burritos made to order in front of the customer.
A chipotle (/ tʃ ɪ ˈ p oʊ t l eɪ /, / tʃ ɪ ˈ p ɒ t l eɪ /, chi-POHT-lay, chi-POT-lay; Spanish: [tʃiˈpotle]), or chilpotle, is a smoke-dried ripe jalapeño chili pepper used for seasoning. It is a chili used primarily in Mexican and Mexican-inspired cuisines, such as Tex-Mex and Southwestern United States dishes.
Chipotle: The Definitive Oral History. The builders of a $22 billion burrito empire—the founder, his father, his college buddies, key execs, and a couple of pig farmers—open up about how they ...
Chipotle Mexican Grill was founded by Steve Ells in 1993 and is based in Denver, Colorado. The name Chipotle derives from the Nahuatl/Mexican name for a smoked, dried jalapeño chili pepper.
Chipotle's CEO Steve Ells opened a small burrito shop in Colorado to fund a fine-dining restaurant, but instead built a burrito empire.
Chipotle Mexican Grill, Inc. is one of the leading fast-casual Mexican restaurant chains, with approximately 400 outlets in about 20 states, mainly in the West and Midwest.
Chipotle has grown from one converted Dolly Madison ice cream shop in Denver to over 1,000 stores in the U.S., Canada and London with more than $1.3 billion in revenue.
This video explains how Chipotle founder Steve Ells turned his love of burritos into a chain of about 500 restaurants over the past twenty years.
Chipotle, jalapeño chili pepper that is dried through smoking. It is a common ingredient in the popular Mexican sauce called mole. When jalapeños meet vast quantities of charcoal and smoke, they take on a new life and a new name: chipotles, shrivelled nuggets of heat and flavour that can transform.
A Brief History of Chipotle, Told in Three Minutes. This is the story of how Chipotle reached new heights in the fast-casual food world. The fast food darling of American culture has been ...