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  2. The 19 Best Lightweight Foundations for Smooth Coverage ... - AOL

    www.aol.com/20-best-lightweight-foundations...

    First, we appreciate the shade range, which offers option even for hard-to-manage pink undertones (and FYI, the brand's site has a shade finder to find your exact shade match, which nailed our color).

  3. 6 Simple Steps For Finding Your Perfect Foundation Color

    www.aol.com/news/6-simple-steps-finding-perfect...

    Step one: Understand your undertones. For premium support please call: 800-290-4726 more ways to reach us

  4. Bobbi Brown Explains Exactly How to Find the Right Foundation ...

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    For premium support please call: 800-290-4726 more ways to reach us

  5. Foundation (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Foundation_(cosmetics)

    Foundation is a liquid, cream, or powder makeup applied to the face and neck to create an even, uniform color to the complexion, cover flaws and, sometimes, to change the natural skin tone. Some foundations also function as a moisturizer , sunscreen , astringent or base layer for more complex cosmetics .

  6. Cover FX - Wikipedia

    en.wikipedia.org/wiki/Cover_FX

    In 2018 the company released the Power Play Foundation, [15] a forty color line of semi-matte foundation for oily skin types, [10] as well as a concealer. [16] The company also runs a shade matcher on its website for those looking to match colors to their skin shade. [17] In 2020, it added a virtual try-on aspect to its website.

  7. Il Makiage - Wikipedia

    en.wikipedia.org/wiki/Il_Makiage

    Il Makiage was founded in 1972 by New York-based makeup artist Ilana Harkavi. [4] [5]In June 2017, L Catterton purchased a minority stake of the company for $29 million.

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