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[1] [3] By the 1960s had an estimated 80 percent of the black hair-care market and annual sales of $12.6 million by 1970. [1] In 1971, JPC went public and was the first African American owned company to trade on the American Stock Exchange. [1] [5] The company's most well-known product was Afro Sheen for natural hair when afros became popular.
In 1954, at the encouragement of co-worker, Johnson left the Fuller company and founded Johnson Products with his wife Joan, [8] focusing on the African American male hair care market. Johnson borrowed $250 from a bank and another $250 from a friend to finance the venture. [5] The company's first product was Ultra Wave, a hair relaxer for men.
African-American hair or Black hair refers to hair types, textures, and styles that are linked to African-American culture, often drawing inspiration from African hair culture. It plays a major role in the identity and politics of Black culture in the United States and across the diaspora . [ 1 ]
Willie Lee Morrow (October 9, 1939 – June 22, 2022) was an American barber, businessman and inventor, who worked in the African American haircare industry. He was noted for inventing the Afro pick and developing the forerunner to the Jheri curl hairstyle.
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The Bronner Bros. Enterprise is one of the largest private African American hair and skin care producers in the United States. Founded in 1947 [2] by brothers Dr. Nathaniel H. Bronner, Sr. and Arthur E. Bronner, Sr., Bronner Bros. has over 300 full-time and part-time staff members.
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