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  2. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    More anecdotal is the historical dominance of the domestic honors by red-wearing teams such AFC Ajax, FC Bayern Munich, Liverpool F.C., and Manchester United F.C. Videos of taekwondo matches were manipulated in one study so that the red and blue colors of the protective gears were reversed. Both the original and the manipulated videos were ...

  3. Color preferences - Wikipedia

    en.wikipedia.org/wiki/Color_preferences

    Red items on a street market stall in Wan Chai Market, Hong Kong. Red is considered lucky by many Chinese people. Red is considered lucky by many Chinese people. In the psychology of color , color preferences are the tendency for an individual or a group to prefer some colors over others, such as having a favorite color or a traditional color .

  4. Lüscher color test - Wikipedia

    en.wikipedia.org/wiki/Lüscher_color_test

    The colors include 4 "basic" (blue, yellow, red, green) and "auxiliary" (violet, brown, grey, and black) colors. The subject is instructed to select the color that they "like best" or "feel the most sympathy" toward. This selection is performed iteratively with the remaining colors until all the colors have been ordered by preference.

  5. This Is Why So Many Logos Are Red - AOL

    www.aol.com/why-many-logos-red-222219663.html

    The post This Is Why So Many Logos Are Red appeared first on Taste of Home. ... according to the psychology behind color. Some marketing professionals have even labeled the success of the striking ...

  6. Color symbolism - Wikipedia

    en.wikipedia.org/wiki/Color_symbolism

    Color plays an important role in setting expectations for a product and communicating its key characteristics. [25] Color is the second most important element that allows consumers to identify brand packaging. [26] Marketers for products with an international market navigate the color symbolism variances between cultures with targeted advertising.

  7. Unique hues - Wikipedia

    en.wikipedia.org/wiki/Unique_hues

    Unique hue is a term used in perceptual psychology of color vision and generally applied to the purest hues of blue, green, yellow and red. The proponents of the opponent process theory believe that these hues cannot be described as a mixture of other hues, and are therefore pure, whereas all other hues are composite. [1]

  8. Why Diversity Matters Catalyst 7-16-12 - HuffPost

    images.huffingtonpost.com/2013-03-21-why...

    Why Diversity Matters Leaders working to create diverse and inclusive workplaces in which women can advance must make the connection between diversity initiatives and their organization’s business goals.1 Effective business cases set the context for diversity and identify organizational challenges that must be addressed in order to create change.

  9. McCollough effect - Wikipedia

    en.wikipedia.org/wiki/McCollough_effect

    This effect is distinct from the classical effect in three important regards: the perceived color of the aftereffect is the same as the inducer's color, the perceived color of the aftereffect is weaker than the classical effect, and the aftereffect shows complete interocular transfer. Like the classic effect, the anti-McCollough effect (AME) is ...