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In 2010, Activia dominated the probiotic dairy sector. [20] The success of Activia has increased the health yogurt market. [21] Activia, Actimel and Danonino account for more than half of the total worldwide yogurt sales. [22] Activia is a more than 2 billion-dollar brand which owes its success to the health benefit claim. [21]
Activia is a well-known brand in the “keep-things-moving” version of gut health, but it may not be the first thing that comes to mind when you envision a probiotic drink. Activia not only ...
On 23 January 2008, a proposed class action was filed in California, accusing Danone Co. Inc. of false advertising in their marketing of yogurt containing probiotic bacteria (Danactive & Activia), alleging that the claimed health benefits have never been proven. [11] The company has denied this accusation. [12]
Probiotics are live microorganisms promoted with claims that they provide health benefits when consumed, generally by improving or restoring the gut microbiota. [ 1 ] [ 2 ] Probiotics are considered generally safe to consume , but may cause bacteria - host interactions and unwanted side effects in rare cases.
Overall thoughts: Aqua ViTea's Aqua Probiotic Seltzers are as easy to drink as regular sparkling water, but you get the added benefits of billions of live and active cultures. The fruity flavors ...
Kombucha, a drink made by fermenting black or green tea, sugar, yeast and bacteria, is touted for its health benefits, including better digestion. Kefir. This fermented milk beverage contains ...
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