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The institute is located at NIE Campus, NCERT in New Delhi, the capital of India. The origin of the institute was effected by merging two departments of NCERT, Center for Educational Technology and Department of Teaching Aids, with an aim to make the new age technologies in mass media available at the school level.
The textbooks are in color-print and are among the least expensive books in Indian book stores. [11] Textbooks created by private publishers are priced higher than those of NCERT. [ 11 ] According to a government policy decision in 2017, the NCERT will have the exclusive task of publishing central textbooks from 2018, and the role of CBSE will ...
It is a project managed by the Ministry of Education, Government of India through its National Mission on Education through Information and Communication Technology (NMEICT). The objective of the project is to collect and collate metadata and provide full text index from several national and international digital libraries , as well as other ...
Mediatization (or medialization [1]) is a method whereby the mass media influence other sectors of society, including politics, business, culture, entertainment, sport, religion, or education. Mediatization is a process of change or a trend, similar to globalization and modernization, where the mass media integrates into other sectors of the ...
In particular, the MacBride report criticized the visual image that news agencies and mass media nurtured about developing countries in Western countries, which enjoyed a high degree of industrialization. The MacBride report lamented that the quality of "communicative content" had started to guide the academy in the scientific discourse. [1]
Cultural globalization refers to the transmission of ideas, meanings and values around the world in such a way as to extend and intensify social relations. [1] This process is marked by the common consumption of cultures that have been diffused by the Internet, popular culture media, and international travel.
Social media is a large contributor to the change from mass media to a new paradigm because through social media what is mass communication and what is interpersonal communication is confused. [39] Interpersonal/niche communication is an exchange of information and information in a specific genre.
In his book "Understanding Media, The Extensions of Man", media theorist Marshall McLuhan suggested that "the medium is the message", and that all human artefacts and technologies are media. His book introduced the usage of terms such as "media" into our language along with other precepts, among them "global village" and "Age of Information".
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