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[5] [6] In fact, the Super Bowl is the American sports broadcast with the most consistent ratings, [7] and draws substantially higher ratings than other sports events, including the NBA Finals and World Series. [8] Ratings for the Super Bowl first peaked from 1977 to 1987, when no less than 44.4% of American households with television sets ...
[98] [99] Aside from Super Bowls, the most recent broadcast to receive a rating above 40 was the Seinfeld finale in 1998, with a 41.3. [ 100 ] [ 101 ] Nielsen only began recording a list of ratings for individual broadcasts starting in July 1960, therefore ratings before that time are not included in their official count.
As the television ratings of the Super Bowl have steadily increased over the years, commercial prices have also increased, with advertisers paying as much as $7 million for a thirty-second spot during Super Bowl LVI in 2022. [145] A segment of the audience tunes into the Super Bowl solely to view commercials. [146]
Moreover, Super Bowl telecasts account for 22 of the most-watched television broadcasts based on overall viewership in U.S. television history. [99] Fox's live telecast of Super Bowl LI in 2017 currently holds the largest total viewership (those who watched any part of the broadcast) in U.S. television history, with 172 million viewers. [100]
Although a series high, the episode was one of the lowest-rated Super Bowl lead-outs at the time. [2] [3] At Super Bowl LVIII, the series premiere of Tracker was pushed to 11:14 p.m. ET due to the game's overtime finish (which made it the longest Super Bowl game to-date), but CBS did achieve 18.4 million viewers. [4]
The Super Bowl XXVII halftime show starring Michael Jackson is the most watched Super Bowl halftime show, with a TV audience of more than 133.4 million viewers. [ 71 ] [ 72 ] The Super Bowl LIV halftime show starring Shakira and Jennifer Lopez is the most viewed Super Bowl halftime show on YouTube with more than 318 million views on the ...
[99] [100] Meanwhile, Super Bowl LI on Fox in 2017 remains the most watched telecast on peak conclusion in U.S. history, drawing 172 million viewers (more than half of the U.S. population of 340 million that same year) in the league's first overtime period ever for a Super Bowl.
The thrilling finish in Super Bowl 58 between the Chiefs and 49ers (with Taylor Swift) was the most-watched Super Bowl ever. Here are the numbers. Super Bowl TV ratings 2024: Chiefs vs 49ers ...