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The "SL" in the name stands for "Super Light" and the "72" for the year it was released in. The shoe was designed to appeal to a casual runner and capitalize on the running boom of the 1970s . [ 1 ] The shoe is made up of a nylon upper to make it less heavy with suede overlays at the toe, heel, and eyelets of the shoe.
Adidas Originals (often stylized as adidas Originals) is a brand of a line of casual and sportswear created by German multinational corporation Adidas. It consists of a heritage line, [ 1 ] specializing in athletic shoes , t-shirts , jackets , bags , sunglasses and other accessories.
Articles relating to Adidas, a German athletic apparel and footwear corporation headquartered in Herzogenaurach, Bavaria, Germany. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike
7.7 SL 72 sneaker advertising ... red, green, grey, orange, brown, yellow, pink, golden, silver). ... Adidas Originals was designed to focus on the brand's earlier ...
In 2006 Adidas released adicolor Films a series of 7 directors' shorts corresponding to each of the main colors in the line: the series was created by independent film studio Idealogue. [6] [7] White - directed by Tronic; Red - Roman Coppola & Andy Bruntel; Blue - Psyop; Yellow - Neill Blomkamp; Green - Happy; Pink - Charlie White; Black ...
The Trefoil logo of Adidas, used as the main logo from 1972 through 1997 and currently used for the Adidas Originals brandline. The Trefoil logo was designed in 1971 and launched in 1972 with the Adidas SL 72 , [ 1 ] just in time for the 1972 Summer Olympics held in Munich . [ 8 ]
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