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Initially, the company used an aggressive sales approach to reselling the land. They would buy potential customers dinner and show a short video entitled "Your Golden Future" displaying a picturesque retirement. However, the brunt of the sales pitch was the property's supposed value as an investment.
In advertising, a hard sell is an advertisement or campaign that uses a more direct, forceful, and overt sales message, as opposed to a soft sell. The term is also used to describe aggressive sales techniques used by company representatives, particularly in the context of doorstep selling.
The system resembles FTC regulation of behavioral advertising in prohibiting false and deceptive messaging, unfair and unethical commercial practices, and omitting important information; it differs in monitoring aggressive sales practices (regulation seven), which include high-pressure practices which go beyond persuasion. Harassment and ...
The Ohio Department of Commerce’s Division of Real Estate and Professional Licensing (REPL) is providing tips to challenges that people endure to better understand the market and make the ...
Late last year, a jury in a Kansas City federal court found the longstanding practice to be a form of collusion that artificially inflated real estate fees, awarding a massive $1.78 billion ...
Here's How To Become a Real Estate Investor for Just $1K Using This Bezos-Backed Startup 7 Reasons You Should Consider a Financial Advisor -- Even If You're Not Wealthy
Closing is a sales term which refers to the process of making a sale. The sales sense springs from real estate, where closing is the final step of a transaction. In sales, it is used more generally to mean achievement of the desired outcome, which may be an exchange of money or acquiring a signature. Salespeople are often taught to think of ...
In finance, flipping is the practice of purchasing an asset and quickly reselling (or "flipping") it for profit. Within the real estate industry, the term is used by investors to describe the process of buying, rehabbing, and selling properties for profit.
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