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Bra size (also known as brassiere measurement or bust size) indicates the size characteristics of a bra. While there is a number of bra sizing systems in use around the world, the bra sizes usually consist of a number, indicating the size of the band around the woman's torso , and one or more letters that indicate the breast cup size.
Brassière band size is measured below the breasts, not at the bust. A woman with measurements of 36A–27–38 will have a different presentation than a woman with measurements of 34C–27–38. A woman with measurements of 36A–27–38 will have a different presentation than a woman with measurements of 34C–27–38.
Bravissimo's estimation of the average bra size being 34DD or 34E is backed up by the fact that the UK's best selling bra size is 36C, and the vast majority of women need to be wearing at least one band size smaller, which means that the true average size is almost certainly no larger than 34 and cannot be smaller than D cup. 34DD is a good ...
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The average bra size among North American women has changed from 34B in 1983 to a 34DD in 2012–2013, [155] and from 36C in 2013 to 36DD in the UK during 2014–2015. [156] The change in bra size has been linked to growing obesity rates, breast implants, increased birth control usage, estrogen mimicking pollutants, the availability of a larger ...
In the past 20 years the average American bra size has increased from 34B to 34DD, [45] although this may be due to the increase in obesity within the United States in recent years. Additionally, the ideal figure has favored an ever-lower waist–hip ratio , especially with the advent and progression of digital editing software such as Adobe ...
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