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  2. Critical success factor - Wikipedia

    en.wikipedia.org/wiki/Critical_success_factor

    A CSF is a critical factor or activity that is required for ensuring the success of a company or an organization. The term was initially used in the world of data analysis and business analysis. For example, a CSF for a successful Information Technology project is user involvement. [2] Critical success factors should not be confused with ...

  3. Marketing activation - Wikipedia

    en.wikipedia.org/wiki/Marketing_activation

    Marketing activation is the execution of the marketing mix as part of the marketing process. The activation phase typically comes after the planning phase during which managers plan their marketing activities and is followed by a feedback phase in which results are evaluated with marketing analytics.

  4. Media strategy - Wikipedia

    en.wikipedia.org/wiki/Media_strategy

    Strategy, on the other hand, is a plan created to help an individual or organization to achieve certain goals. [2] Media strategy, specifically, is commonly applied in the public relations, marketing and advertising industries. By leveraging different forms of medium, media strategy could efficiently play a role in establishing customer ...

  5. Promoting Healthy Choices: Information vs. Convenience - HuffPost

    images.huffingtonpost.com/2012-12-21-promoting...

    information had little net effect in our sample, while the subtle manipulation of convenience had a large effect on calorie intake. Encouraging Healthy Eating Behaviors Despite the focus of current and past legislation on providing information, there is little evidence that doing so has much impact.

  6. Wikipedia:Common-style fallacy - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Common-style_fallacy

    The common-style fallacy (CSF) is the flawed reasoning that if a particular typographic stylization turns up commonly in newspapers, blogs, and other popular publications with a less formal register of English usage than the precise language of encyclopedic writing, that the newsy or bloggy stylization is the best or only way to write about the topic in question, and must be used on Wikipedia.

  7. Go-to-market strategy - Wikipedia

    en.wikipedia.org/wiki/Go-to-market_strategy

    Marketing strategy includes every marketing activity that helps an organization target the market after conducting market research. [14] The go-to-market strategy usually develops during the introduction of new products or services. [citation needed] Marketing strategy covers: [15] the products or services of a business

  8. PDF - Wikipedia

    en.wikipedia.org/wiki/PDF

    Text in PDF is represented by text elements in page content streams. A text element specifies that characters should be drawn at certain positions. The characters are specified using the encoding of a selected font resource. A font object in PDF is a description of a digital typeface.

  9. Customer value proposition - Wikipedia

    en.wikipedia.org/wiki/Customer_value_proposition

    In the industry of marketing, competition is a huge factor as every business competes with each other to be at the top of the share market. Thus, businesses must be well aware of their opponents and identify the advantages and disadvantages produced by their brand to impress their targeted consumers, as the objective is to produce an innovative ...