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Salesforce management systems (also sales force automation systems (SFA)) are information systems used in customer relationship management (CRM) marketing and management that help automate some sales and sales force management functions. They are often combined with a marketing information system, in which case they are often called CRM systems
Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California.It provides applications focused on sales, customer service, marketing automation, e-commerce, analytics, artificial intelligence, and application development.
Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget . The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding.
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Single sign-on (SSO) is an authentication scheme that allows a user to log in with a single SSO ID to any of several related, yet independent, software systems. True single sign-on allows the user to log in once and access services without re-entering authentication factors.
These credentials themselves are sometimes referred to as a login. [2] Modern secure systems often require a second factor , such as email or SMS confirmation for extra security. Social login allows a user to use an existing cell phone number, or user credentials from another email or social networking service to sign in or create an account on ...