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  2. Data collection - Wikipedia

    en.wikipedia.org/wiki/Data_collection

    Data collection or data gathering is the process of gathering and measuring information on targeted variables in an established system, which then enables one to answer relevant questions and evaluate outcomes. Data collection is a research component in all study fields, including physical and social sciences, humanities, [2] and business ...

  3. Scientific method - Wikipedia

    en.wikipedia.org/wiki/Scientific_method

    The history of scientific method considers changes in the methodology of scientific inquiry, not the history of science itself. The development of rules for scientific reasoning has not been straightforward; scientific method has been the subject of intense and recurring debate throughout the history of science, and eminent natural philosophers and scientists have argued for the primacy of ...

  4. Research - Wikipedia

    en.wikipedia.org/wiki/Research

    The steps generally represent the overall process; however, they should be viewed as an ever-changing iterative process rather than a fixed set of steps. [33] Most research begins with a general statement of the problem, or rather, the purpose for engaging in the study. [34]

  5. Marketing research process - Wikipedia

    en.wikipedia.org/wiki/Marketing_research_process

    This process is guided by discussions with management and industry experts, case studies and simulations, analysis of secondary data, qualitative research and pragmatic considerations. [2] The third step involves the formulation of the research design which is the framework or blueprint for conducting the marketing research project. It details ...

  6. Phases of clinical research - Wikipedia

    en.wikipedia.org/wiki/Phases_of_clinical_research

    For drug development, the clinical phases start with testing for drug safety in a few human subjects, then expand to many study participants (potentially tens of thousands) to determine if the treatment is effective. [1] Clinical research is conducted on drug candidates, vaccine candidates, new medical devices, and new diagnostic assays.

  7. Outline of scientific method - Wikipedia

    en.wikipedia.org/wiki/Outline_of_scientific_method

    The following outline is provided as an overview of and topical guide to the scientific method: . Scientific method – body of techniques for investigating phenomena and acquiring new knowledge, as well as for correcting and integrating previous knowledge.

  8. Research design - Wikipedia

    en.wikipedia.org/wiki/Research_design

    A strong research design yields valid answers to research questions while weak designs yield unreliable, imprecise or irrelevant answers. [ 1 ] Incorporated in the design of a research study will depend on the standpoint of the researcher over their beliefs in the nature of knowledge (see epistemology ) and reality (see ontology ), often shaped ...

  9. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior.