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The " Get a Mac " campaign is a television advertising campaign created for Apple Inc. (Apple Computer, Inc. at the start of the campaign) by TBWA\Media Arts Lab, the company's advertising agency, that ran from 2006 to 2009. [1][2] The advertising campaign ran in the United States, Canada, Australia, New Zealand, the United Kingdom, Japan, and ...
1984 (advertisement) " 1984 " is an American television commercial that introduced the Apple Macintosh personal computer. It was conceived by Steve Hayden, Brent Thomas, and Lee Clow at Chiat/Day, produced by New York production company Fairbanks Films, and directed by Ridley Scott.
The campaign was created by the CPB advertising agency and exhibited normal PC users to be found everywhere. It was the second phase of Microsoft's 2008 efforts to displace the ubiquity of Apple's "Get a Mac" ads, which portrayed the Mac as "cool and intuitive" and the PC as "boring and clunky". [4]
A new online campaign called "Why you'll love a Mac" explains just that -- the benefits and pleasures of using a Mac instead of a Windows PC. Past Apple ad campaigns have focused on the direct ...
Ad-Free AOL Mail offers you the AOL webmail experience minus paid ads, allowing you to focus on your inbox without distractions, for just $4.99 per month. Get Ad-Free AOL Mail.
The two characters from the ads who personify a Windows PC (left, John Hodgman) and a Mac PC (Justin Long) In 2006, Apple released a series of twenty-four "I'm a Mac, I'm a PC" advertisements as part of their "Get a Mac" campaign. The campaign officially ended in 2010 due to the introduction of the iPad. [citation needed]
It’s a simple way to send texts, SMS messages, and even Facetime from your Mac or iPad. If you haven’t set up iMessage, enter in your Apple ID info and hit Sign in. To start a new conversation ...
Switch (ad campaign) Switchers was an advertising campaign launched by Apple Computer, Inc. (now Apple Inc.) on June 10, 2002. It featured what the company referred to as "real people" who had "switched" from the Microsoft Windows platform to the Mac. An international television and print ad campaign directed users to a website where various ...