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[1] [2] The corporate headquarters and factory that produced Volkswagens was located in Wolfsburg, Germany. Because Volkswagen's advertising budget in 1960 was only $800,000, [3] DDB’s bare-bones, black-and-white approach, coupled with a projected common theme of irreverence and humor, fit Wolfsburg's needs well. Each Volkswagen ad was ...
The copy for Think Small was written by Julian Koenig [1] at the Doyle Dane Bernbach (DDB) agency in 1959. [2] [3] [4] Doyle Dane Bernbach's Volkswagen Beetle campaign was ranked as the best advertising campaign of the twentieth century by Ad Age, [3] in a survey of North American advertisements. Koenig was followed by many other writers during ...
The SDI engine is a design of naturally aspirated (NA) direct injection diesel engine developed and produced by Volkswagen Group for use in cars and vans, along with marine engine (Volkswagen Marine) [1] [2] and Volkswagen Industrial Motor [3] applications.
John Muir (1918–1977) was a structural engineer who worked for National Advisory Committee for Aeronautics (NACA), who "dropped out," 1960s-style, to become a writer and long-haired car mechanic with a garage in Taos, New Mexico, specializing in maintenance and repair of Volkswagens. [1] He was a distant relative of the naturalist John Muir. [2]
A 1974 "Acapulco" Thing. The Volkswagen Type 181 is a two-wheel drive, four-door convertible, manufactured and marketed by Volkswagen from 1968 until 1983. Originally developed for the West German Army, the Type 181 also entered the civilian market as the Kurierwagen (“courier car”) in West Germany, the Trekker (RHD Type 182) in the United Kingdom, the Thing in the United States and Canada ...
The Volkswagen Golf Mk1 is the first generation of a small family car manufactured and marketed by Volkswagen.It was noteworthy for signalling Volkswagen's shift of its major car lines from rear-wheel drive and rear-mounted air-cooled engines to front-wheel drive with front-mounted, water-cooled engines that were often transversely-mounted.
Several prototypes were designed until production started in 1964. Most cars were sold to the Deutsche Bundespost, but also to Swiss Post Offices (in an upgraded version with a more powerful 1.3 L engine, disc brakes and a block heater) and to the Lufthansa for apron use. [1] Its official name was Volkswagen Type 147 Kleinlieferwagen (small van ...
In January 1991 the 2.1-litre Wasserboxer engines were replaced with five-cylinder Audi engines in the "Microbus" and "Caravelle", [16] while a VW 1.8-litre inline-four cylinder engine was used in the "Kombi" and "Van" models. A 2.1-litre Wasserboxer Syncro Big Window model was also added, in Microbus or Caravelle trim. 89 Big Window Syncros ...