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The Singapore Girl has become a visual trademark [11] and brand [12] for Singapore Airlines together with the slogan "A Great Way to Fly". The Singapore Girl is said to engender "Asian values and hospitality" and has been described as "caring, warm, gentle, elegant and serene". [13]
Singapore Airlines (abbreviation: SIA or SQ) is the flag carrier of Singapore with its hub located at Changi Airport.The airline is notable for highlighting the Singapore Girl as its central figure in the corporate branding segment and not significantly changing its livery throughout its history. [4]
Singapore Airlines Airbus A380 taking off at Zurich Airport in March 2011. On 29 September 2000, SIA announced an order for up to 25 Airbus A3XX (as the A380 was known at the time). The US$8.6 billion order comprised a firm order of 10 aircraft, with options on another 15 airframes. [37] The order was confirmed by Singapore Airlines on 12 July ...
As a flight attendant at Singapore Airlines, Tan said she made around SG$6,000, or $4,600 a month, depending on the number of flights she embarked on. When she left her job to become a hawker, Tan ...
This is a timeline of Singaporean history, ... Singapore Chinese Girls' School was established at 52 Hill Street. ... The Singapore Airlines is formed. 1973:
The Singapore Airlines logo is a bird, inspired by a silver kris, [46] which comes from the keris, a dagger from Southeast Asia prominently featured in the region's myth and folklore. The keris is central in Singapore Airline's branding, such as the SilverKris lounge and the KrisWorld entertainment system.
The SQ321 flight traveling from London to Singapore on May 20, carrying 211 passengers and 18 crew members, was flying as “normal” until it passed over the south of Myanmar at an altitude of ...
Between 2 Oceans: A Military History of Singapore from 1275 to 1971 (2nd ed. Marshall Cavendish International Asia, 2011). Ong, Siang Song. One Hundred Years' History of the Chinese in Singapore (Oxford University Press--Singapore, 1984) online. Perry, John Curtis. Singapore: Unlikely Power (Oxford University Press, 2017). Tan, Kenneth Paul (2007).