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  2. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Social network advertising, also known as social media targeting, is a group of terms used to describe forms of online advertising and digital marketing that focus on social networking services. A significant aspect of this type of advertising is that advertisers can take advantage of users' demographic information , psychographics , and other ...

  3. Social advertising (social relationships) - Wikipedia

    en.wikipedia.org/wiki/Social_advertising_(social...

    Social advertising is advertising that relies on social information or networks in generating, targeting, and delivering marketing communications. [1] [2] [3] Many current examples of social advertising use a particular Internet service to collect social information, establish and maintain relationships with consumers, and for delivering communications.

  4. Twitter Advertising to Target Users - AOL

    www.aol.com/news/2012-08-31-twitter-advertising...

    Twitter, which many investors consider a primary challenger to Facebook Inc. (NASDAQ: FB), will allow advertisers to target users based on their activity on the short message platform.

  5. Twitter - Wikipedia

    en.wikipedia.org/wiki/Twitter

    Twitter, officially known as X since July 2023, is a social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. [4] [5] Users can share short text messages, images, and videos in short posts commonly known as "tweets" (officially "posts") and like other users' content. [6]

  6. Elon Musk says Apple has ‘fully resumed’ advertising on Twitter

    www.aol.com/news/elon-musk-says-apple-has-fully...

    During a Twitter Spaces conversation on Saturday, Elon Musk told listeners Apple had "fully resumed" advertising on Twitter.

  7. Musk says Twitter is losing cash because advertising is down ...

    www.aol.com/news/musk-says-twitter-losing-cash...

    Elon Musk says Twitter is still losing cash because advertising has dropped by half. In a reply to a tweet offering business advice, Musk tweeted Saturday, “We’re still negative cash flow, due ...

  8. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Pay-per-click is usually associated with first-tier search engines (such as Google Ads, Amazon Advertising, and Microsoft Advertising). With search engines, advertisers typically bid on keyword phrases relevant to their target market and pay when ads (text-based search ads or shopping ads that are a combination of images and text) are clicked.

  9. Twitter, Inc. - Wikipedia

    en.wikipedia.org/wiki/Twitter,_Inc.

    Twitter, Inc. was an American social ... [109] In a statement to Variety, NPR president and CEO ... in 2023. Users could share concise text messages, images, ...