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This page provides some basic examples for how to write a fair use rationale. Good rationales might expand on why the non-free item is needed, why a free item cannot be used in its place, and what essential function it performs in each article in which it is to be used. Please modify the text so that it applies to the specific image and use of it.
When non-free media files (images, videos, and audio clips) are used on Wikipedia, a justification for their usage, called a non-free use rationale (or use rationale or fair use rationale), must be presented in the file description page, explaining how the file is used in a way consistent with Wikipedia's non-free content criteria.
Do not copy generic rationale verbiage from some templated rationales elsewhere. State in clear, plain words what this particular file will be doing in this particular article. Be specific and concrete. Example This non-free art will be the primary form of identification of the subject of the article in the infobox used in the article. String ...
A good example of this is the List of Benet Academy alumni. (See also Format of the first sentence below.) When the page title is used as the subject of the first sentence, it may appear in a slightly different form, and it may include variations, including plural forms (particularly if they are unusual or confusing) or synonyms. [D] [E]
If the template has a separate documentation page (usually called "Template:template name/doc"), add [[Category:Non-free use rationale templates]] to the <includeonly> section at the bottom of that page.
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This template is to help users write non-free use rationales for various kinds of posters as required by Non-free content and Non-free use rationale guideline. Include this in the file page, once for each time you insert an image of the poster art into an article. Please use copyrighted content responsibly and in accordance with Wikipedia policy.
Use italics when writing about words as words, or letters as letters (to indicate the use–mention distinction). Examples: The term panning is derived from panorama, which was coined in 1787. Deuce means 'two'. (Linguistic glosses go in single quotation marks.) The most common letter in English is e.