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Allan Paivio's dual-coding theory is a basis of picture superiority effect. Paivio claims that pictures have advantages over words with regards to coding and retrieval of stored memory because pictures are coded more easily and can be retrieved from symbolic mode, while the dual coding process using words is more difficult for both coding and retrieval.
The Self-Assessment Manikin (SAM) is a non-verbal pictorial questionnaire that directly measures a person's affect and feelings in response to exposure to an object or an event, such as a picture. [1] It is widely used by scientists to determine emotional reactions of participants during psychology experiments due to its non-verbal nature.
feature based search task. Feature search (also known as "disjunctive" or "efficient" search) [6] is a visual search process that focuses on identifying a previously requested target amongst distractors that differ from the target by a unique visual feature such as color, shape, orientation, or size. [7]
The same is true for intervening variables (a variable in between the supposed cause (X) and the effect (Y)), and anteceding variables (a variable prior to the supposed cause (X) that is the true cause). When a third variable is involved and has not been controlled for, the relation is said to be a zero order relationship. In most practical ...
A variable is considered dependent if it depends on an independent variable. Dependent variables are studied under the supposition or demand that they depend, by some law or rule (e.g., by a mathematical function), on the values of other variables. Independent variables, in turn, are not seen as depending on any other variable in the scope of ...
Example problem based on Shepard & Metzlar's "Mental Rotation Task": are these two three-dimensional shapes identical when rotated? Mental rotation is the ability to rotate mental representations of two-dimensional and three-dimensional objects as it is related to the visual representation of such rotation within the human mind. [1]
Designed experiments with full factorial design (left), response surface with second-degree polynomial (right) In statistics, a full factorial experiment is an experiment whose design consists of two or more factors, each with discrete possible values or "levels", and whose experimental units take on all possible combinations of these levels across all such factors.
Experimental psychology refers to work done by those who apply experimental methods to psychological study and the underlying processes. Experimental psychologists employ human participants and animal subjects to study a great many topics, including (among others) sensation, perception, memory, cognition, learning, motivation, emotion; developmental processes, social psychology, and the neural ...