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Part of this growing trend is the commercialization of home-made dog food for pet owners who want the same quality, but do not have the time or expertise to make it themselves. [60] The advantage is forgoing the processing stage that traditional dog food undergoes. This causes less destruction of its nutritional integrity.
Another study assessed the bacterial load in various types of dog food by analyzing 240 samples from raw meat dog diets, commercial dry dog food, or commercial canned food. Salmonella enterica was found in almost 6% of the raw diets, while Escherichia coli was found in almost 50% of the raw diets. [41] E.
It was the largest pet food manufacturer by market share in the US and the second-largest in Europe. [101] As of 2012, globally Purina has a 23.1 per cent share of the pet food market, while its largest competitor, Mars, has a 23.4 per cent share. [102] According to a Research and Markets report, competition between Nestlé and Mars has been ...
In 1968, the food line was made available through veterinarians and pet professionals as Hill's Science Diet. The line continued to expand and includes more than 60 Prescription Diet brand pet foods (prescription foods for cats and dogs with specific diseases, only available through a vet or pet pharmacy) and Science Diet brand pet foods (sold ...
For many years, the brand's main television commercial spokesman was Lorne Greene, who created the concept of eating one's own dog food by claiming that Alpo is so good he feeds it to his own dogs. Ed McMahon also had a long association with the product on television, and Garfield was a "spokescat" for the brand in the 1990s.
Science Diet was developed in the 1960s [2] by Mark L. Morris, Jr. PhD DVM (February 3, 1934 – January 14, 2007). Dr. Morris Jr. was the son of veterinarian Dr. Mark Morris Sr. DVM, who pioneered the field of veterinary clinical nutrition after being asked to formulate a specialized diet for the original seeing-eye dog, Buddy, a female German Shepherd with kidney disease.
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