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In 2002 Giant signed a three-year sponsorship deal with Satellite Sports Group (a company that then managed the former GT Air Show) to begin manufacturing Giant branded bikes to boost the Giant label. [10] These bikes were priced between $150 and $350, filling in the open entry level price gap that their Mosh labeled high-end bikes could not.
Schwinn sold an impressive 1.5 million bicycles in 1974, but would pay the price for failing to keep up with new developments in bicycle technology and buying trends. With their aging product line, Schwinn failed to dominate the huge sport bike boom of 1971–1975, which saw millions of 10-speed bicycles sold to new cyclists. [8]
King Liu (Chinese: 劉金標; born 2 July 1934) is the founder of Taiwanese bicycle manufacturer Giant Bicycles. Liu was not a cyclist himself before founding Giant. [ 1 ] However, in 2007, at age 73, he rode around Taiwan on a bicycle, [ 2 ] and at age 75 he rode from Beijing to Shanghai .
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