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  2. Testimonial - Wikipedia

    en.wikipedia.org/wiki/Testimonial

    In promotion and advertising, a testimonial or show consists of a person's written or spoken statement extolling the virtue of a product. The term "testimonial" most commonly applies to the sales-pitches attributed to ordinary citizens, whereas the word " endorsement " usually applies to pitches by celebrities .

  3. Salesforce - Wikipedia

    en.wikipedia.org/wiki/Salesforce

    Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides applications focused on sales, customer service, marketing automation, e-commerce, analytics, artificial intelligence, and application development.

  4. Testimony - Wikipedia

    en.wikipedia.org/wiki/Testimony

    In the Religious Society of Friends, the word testimony is used to refer to the ways in which Friends testify or bear witness to their beliefs in their everyday lives. In this context, the word testimony refers not to the underlying belief, but the committed action which arises out of their beliefs, which testifies to their beliefs.

  5. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    For example, through the analysis of a customer base's buying behavior, a company might see that this customer base has not been buying a lot of products recently. After reviewing their data, the company might think to market to this subset of consumers differently to best communicate how this company's products might benefit this group ...

  6. Document comparison - Wikipedia

    en.wikipedia.org/wiki/Document_comparison

    Document comparison, also known as redlining or blacklining, is a computer process by which changes are identified between two versions of the same document for the purposes of document editing and review. Document comparison is a common task in the legal and financial industries.

  7. Touchpoint - Wikipedia

    en.wikipedia.org/wiki/Touchpoint

    Whether the advertising is endorsement by celebrities or people regarded highly in peer groups. Visually seeing another peer wearing or using a specific product or service can entice a prospective buyer into choosing that same good. Word of mouth was ranked next; there was more positivity in peer observation as a touchpoint in comparison however.

  8. Sworn declaration - Wikipedia

    en.wikipedia.org/wiki/Sworn_declaration

    Where allowed, such an endorsement gives the document the same weight as an affidavit, per 28 U.S.C. § 1746 [2] The document is called a sworn declaration or sworn statement instead of an affidavit, and the maker is called a "declarant" rather than an "affiant", but other than this difference in terminology, the two are treated identically by ...

  9. Form and document creation - Wikipedia

    en.wikipedia.org/wiki/Form_and_Document_Creation

    Evaluation will show where a form or document needs to be improved, even when that form or document meets the overall needs for which it was created. For example, Michael Turton, a veteran designer of transactional documents and forms, was surprised to find that coworkers were having trouble with a form he designed that he knew was adequate. [60]