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  2. Buyer decision process - Wikipedia

    en.wikipedia.org/wiki/Buyer_decision_process

    As part of consumer behavior, the buying decision process is the decision-making process used by consumers regarding the market transactions before, during, and after the purchase of a good or service. It can be seen as a particular form of a cost–benefit analysis in the presence of multiple alternatives. [1] [2]

  3. Decision tree - Wikipedia

    en.wikipedia.org/wiki/Decision_tree

    Decision trees, influence diagrams, utility functions, and other decision analysis tools and methods are taught to undergraduate students in schools of business, health economics, and public health, and are examples of operations research or management science methods. These tools are also used to predict decisions of householders in normal and ...

  4. Value tree analysis - Wikipedia

    en.wikipedia.org/wiki/Value_Tree_Analysis

    Value tree analysis is a multi-criteria decision-making (MCDM) implement by which the decision-making attributes for each choice to come out with a preference for the decision makes are weighted. [1] Usually, choices' attribute-specific values are aggregated into a complete method. Decision analysts (DAs) distinguished two types of utility. [2]

  5. Purchase funnel - Wikipedia

    en.wikipedia.org/wiki/Purchase_funnel

    Flywheel Model: This approach emphasizes the momentum created by satisfied customers who become advocates for the brand. It highlights the importance of continuous customer satisfaction as a means to drive business growth, focusing on delivering consistent, exceptional customer experiences.

  6. Decision Model and Notation - Wikipedia

    en.wikipedia.org/wiki/Decision_Model_and_Notation

    In business analysis, the Decision Model and Notation (DMN) is a standard published by the Object Management Group. [1] It is a standard approach for describing and modeling repeatable decisions within organizations to ensure that decision models are interchangeable across organizations.

  7. Decision-making models - Wikipedia

    en.wikipedia.org/wiki/Decision-making_models

    Decision-making as a term is a scientific process when that decision will affect a policy affecting an entity. Decision-making models are used as a method and process to fulfill the following objectives: Every team member is clear about how a decision will be made; The roles and responsibilities for the decision making

  8. Business decision mapping - Wikipedia

    en.wikipedia.org/wiki/Business_Decision_Mapping

    Business decision mapping (BDM) is a technique for making decisions, particularly for the kind of decisions that often need to be made in business.It involves using diagrams to help articulate and work through the decision problem, from initial recognition of the need through to communication of the decision and the thinking behind it.

  9. Decision tree learning - Wikipedia

    en.wikipedia.org/wiki/Decision_tree_learning

    The problem of learning an optimal decision tree is known to be NP-complete under several aspects of optimality and even for simple concepts. [34] [35] Consequently, practical decision-tree learning algorithms are based on heuristics such as the greedy algorithm where locally optimal decisions are made at each node. Such algorithms cannot ...