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  2. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  3. APA style - Wikipedia

    en.wikipedia.org/wiki/APA_style

    APA style (also known as APA format) is a writing style and format for academic documents such as scholarly journal articles and books. It is commonly used for citing sources within the field of behavioral and social sciences, including sociology, education, nursing, criminal justice, anthropology, and psychology.

  4. Help:Overview of referencing styles - Wikipedia

    en.wikipedia.org/wiki/Help:Overview_of...

    The in-text cite may be defined with a name so they can be reused within the content and may be separated into groups for use as explanatory notes, table legends and the like. The reference list shows the full citations with a cite label that matches the in-text cite. The cite label is a caret ^ with a backlink to the in-text cite. When a named ...

  5. Citation impact - Wikipedia

    en.wikipedia.org/wiki/Citation_impact

    Total citations, or average citation count per article, can be reported for an individual author or researcher. Many other measures have been proposed, beyond simple citation counts, to better quantify an individual scholar's citation impact. [15] The best-known author-level measures include total citations and the h-index. [16]

  6. Journal Citation Reports - Wikipedia

    en.wikipedia.org/wiki/Journal_Citation_Reports

    Journal Citation Reports (JCR) is an annual publication by Clarivate. [1] It has been integrated with the Web of Science and is accessed from the Web of Science Core Collection . It provides information about academic journals in the natural and social sciences , including impact factors .

  7. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    The 7 Cs Compass Model is a framework in co-marketing (symbiotic marketing). It has been criticized for being little more than the 4 Ps with different points of emphasis. In particular, the 7 Cs inclusion of consumers in the marketing mix is criticized, since they are a target of marketing, while the other elements of the marketing mix are ...

  8. Wikipedia:Citing Wikipedia - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Citing_Wikipedia

    For the cite tool, see Special:Cite, or follow the "Cite this page" link in the toolbox on the left of the page in the article you wish to cite. The following examples assume you are citing the Wikipedia article on Plagiarism , using the version that was submitted on July 22, 2004, at 10:55 UTC , and that you retrieved the article on August 10 ...

  9. Wikipedia:Citation needed - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Citation_needed

    Template:More citations needed for an article (rather than an individual statement) that has some citations, but not enough. Template messages – Sources of articles; Inline verifiability and sources cleanup templates; Wikipedia:Verification methods – listing examples of the most common ways that citations are used in Wikipedia articles

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