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Princess Cruises is an American cruise line owned by Carnival Corporation & plc. [3] [4] The company is incorporated in Bermuda and its headquarters are in Santa Clarita, California. [3] As of 2021, it is the second largest cruise line by net revenue. [1] It was previously a subsidiary of P&O Princess Cruises. The line has 15 ships cruising ...
In 2001, Swartz was appointed the Princess Cruises's vice president of strategy and business development. [3] From 2008 until 2013, Swartz served as the Executive Vice President of Princess Cruises' Sales, Marketing and Customer Service. [4] In her last year as Executive Vice President, Swartz was appointed President of Princess Cruises.
The company has also created the White Star Academy, an in-house programme for preparing new crew members for the service standards expected on Cunard ships. [80] [81] By 2001, Carnival was the largest cruise company, followed by Royal Caribbean and P&O Princess Cruises, which had recently separated from its parent, P&O. When Royal Caribbean ...
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Princess Cruises has rejigged its 2026 round-the-world itinerary as cruise ships continue to reroute sailings amid continuing tensions in the Middle East. The cruise brand has unveiled a 131-night ...
As of 2021, the cruise industry was estimated to be around US$ 23.8 billion with 13.9 million passengers per year. The following is a list of the largest cruise lines with over 1,000 passengers per year and their market share by passengers and revenue as of 2021 according to Cruise Market Watch.
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