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  2. Social and behavior change communication - Wikipedia

    en.wikipedia.org/wiki/Social_and_Behavior_Change...

    This in turn provides a supportive environment which will enable people to initiate, sustain and maintain positive and desirable behavior outcomes. [1] SBCC is the strategic use of communication to promote positive health outcomes, based on proven theories and models of behavior change. SBCC employs a systematic process beginning with formative ...

  3. Pratfall effect - Wikipedia

    en.wikipedia.org/wiki/Pratfall_effect

    In social psychology, the pratfall effect is the tendency for interpersonal appeal to change after an individual makes a mistake, depending on the individual's perceived competence. In particular, highly competent individuals tend to become more likeable after committing mistakes, while average-seeming individuals tend to become less likeable ...

  4. Honesty - Wikipedia

    en.wikipedia.org/wiki/Honesty

    Diogenes Searching for an Honest Man, attributed to J. H. W. Tischbein (c. 1780). Honesty or truthfulness is a facet of moral character that connotes positive and virtuous attributes such as integrity, truthfulness, straightforwardness (including straightforwardness of conduct: earnestness), along with the absence of lying, cheating, theft, etc. Honesty also involves being trustworthy, loyal ...

  5. Communication for social change - Wikipedia

    en.wikipedia.org/.../Communication_for_social_change

    Technology then becomes implemented by people in their social and economic contexts and results in a major shaping process. The participatory approach can be combined with three other types of communicative methods to effectively invoke social change. These include: behavior change communication, mass communication, and advocacy communication. [2]

  6. Social change - Wikipedia

    en.wikipedia.org/wiki/Social_change

    Social change may not refer to the notion of social progress or sociocultural evolution, the philosophical idea that society moves forward by evolutionary means.It may refer to a paradigmatic change in the socio-economic structure, for instance the transition from feudalism to capitalism, or hypothetical future transition to some form of post-capitalism.

  7. Social influence - Wikipedia

    en.wikipedia.org/wiki/Social_influence

    There are three processes of attitude change as defined by Harvard psychologist Herbert Kelman in a 1958 paper published in the Journal of Conflict Resolution. [1] The purpose of defining these processes was to help determine the effects of social influence: for example, to separate public conformity (behavior) from private acceptance (personal belief).

  8. Integrity - Wikipedia

    en.wikipedia.org/wiki/Integrity

    Integrity is the quality of being honest and showing a consistent and uncompromising adherence to strong moral and ethical principles and values. [1] [2] In ethics, integrity is regarded as the honesty and truthfulness or earnestness of one's actions. Integrity can stand in opposition to hypocrisy. [3]

  9. Social skills - Wikipedia

    en.wikipedia.org/wiki/Social_skills

    About one fourth of respondents (28.51%) reported spending fifteen or more hours per week on the internet. Although other studies show positive effects from internet use. [16] Depression can also cause people to avoid opportunities to socialize, which impairs their social skills, and makes socialization unattractive. [17] [better source needed]