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Human communication can be defined as any Shared Symbolic Interaction. [6]Shared, because each communication process also requires a system of signification (the Code) as its necessary condition, and if the encoding is not known to all those who are involved in the communication process, there is no understanding and therefore fails the same notification.
Here, the source serves as the initiator in the communication process. On the other hand, the receiver is the person or group of persons at the other end of the communication process. The receiver according to Berlo (1961) is the target of communication, where he/she listens when the source communicates (verbally or nonverbally).
Communicative ecology is a conceptual model used in the field of media and communications research.. The model is used to analyse and represent the relationships between social interactions, discourse, and communication media and technology of individuals, collectives and networks in physical and digital environments.
Customer engagement can come in the form of a view, an impression, a reach, a click, a comment, or a share, among many others. These are ways in which analytics and insights into customer engagement can now be measured on different levels, all of which are information that allows businesses to record and process results of customer engagement.
Public communication is characterized by the top-down, one-way transfer of information or resources from initiators of an engagement, like government agencies to the public and where feedback from the public is not returned. This includes mechanisms like information broadcasts, static website resources, newsletters, public service announcements ...
A dialogic process stands in contrast to a dialectic process (proposed by G. W. F. Hegel): In a dialectic process describing the interaction and resolution between multiple paradigms or ideologies, one putative solution establishes primacy over the others. The goal of a dialectic process is to merge point and counterpoint (thesis and antithesis ...
Mutual engagement is about the points at which participants engage with each other in a creative collaboration. These points may be indicated by co-location of contributions, mutual modification of the joint product, discussions of quality of the joint product, or repetition and reinterpretation of others' contributions. [1]
Community engagement is a community-centered orientation based in dialogue. [14] Community engagement enables a more contextualized understanding of community members’ perceptions of the topics and contexts, and facilitates stronger relationships among and between community members.