Search results
Results from the WOW.Com Content Network
The flood of American brand-name products greatly expanded the scope of the advertising industry, and the Mexican agencies faced new competition from branch offices of international firms. [ 120 ] A key to the new market was that upscale consumers in Mexico typically display "malinchismo" , which is a preference for imported American brands ...
The agency was recognized on Advertising Age's annual A-List, which honors "the agencies that showed moxie, innovation and effectiveness in 2009." The 2010 U.S. Census campaign, led by Draftfcb New York, received Gold in the multicultural category and the Research Achievement Award at the 2010 Advertising Research Foundation David Ogilvy Awards ...
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside ...
The names may be unfamiliar to many Americans, but some of their marketing campaigns are iconic. The combined company will be worth more than $30 billion. NYC ad agency titans Omnicom and ...
The Big Six is the name colloquially given to the six largest advertising and public relations agencies in the world by revenue: Publicis, WPP, ...
Mower (formerly Eric Mower + Associates) is a full-service integrated marketing communications agency that offers consumer and business-to-business marketing and public relations/public affairs. According the company, about 55% of its work involves B2B marketing, while the rest involves marketing to consumers ( B2C ).
Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!
UWG Inc. is a full-service advertising agency [4] [5] headquartered in Brooklyn, New York, with satellite offices in Atlanta, Detroit, Miami, and Los Angeles. It is the longest-standing multicultural ad agency in the United States, founded in 1969. [6] [7] [8] In 2014, the company rebranded itself as UWG. [9] [10]