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  2. Reciprocity (social psychology) - Wikipedia

    en.wikipedia.org/wiki/Reciprocity_(social...

    Reciprocity is not only a strong determining factor of human behavior; it is a powerful method for gaining one's compliance with a request. The rule of reciprocity has the power to trigger feelings of indebtedness even when faced with an uninvited favor [16] irrespective of liking the person who executed the favor. [17]

  3. Simp - Wikipedia

    en.wikipedia.org/wiki/Simp

    Simp (/ s ɪ m p / ⓘ) is an internet slang term describing someone who shows excessive sympathy and attention toward another person, typically to someone who does not reciprocate the same feelings, in pursuit of affection or a sexual relationship.

  4. Altruism - Wikipedia

    en.wikipedia.org/wiki/Altruism

    Giving alms to the poor is often considered an altruistic action.. Altruism is the concern for the well-being of others, independently of personal benefit or reciprocity.. The word altruism was popularised (and possibly coined) by the French philosopher Auguste Comte in French, as altruisme, for an antonym of egoism. [1]

  5. Norm of reciprocity - Wikipedia

    en.wikipedia.org/wiki/Norm_of_reciprocity

    The positive reciprocity norm is a common social expectation in which a person who helps another person can expect positive feedback whether in the form of a gift, a compliment, a loan, a job reference, etc. In social psychology, positive reciprocity refers to responding to a positive action with another positive action (rewarding kind actions).

  6. Reciprocal altruism in humans - Wikipedia

    en.wikipedia.org/wiki/Reciprocal_altruism_in_humans

    When that person fails to reciprocate, you may feel cheated and may seek revenge by not being generous to the person in the future. On the other hand, when someone gives you a large gift for which you did not do anything, you may feel uncomfortable and even resentful because you do not want to owe the person a debt.

  7. Diffusion of responsibility - Wikipedia

    en.wikipedia.org/wiki/Diffusion_of_responsibility

    This is directly caused by the diffusion of responsibility, as it is shown that individuals are much less likely to intervene in a situation when he or she knows others are watching; thus, the responsibility for helping is spread among the group of bystanders, and each bystander does not feel a strong responsibility to do so, so no one helps. [22]

  8. Is the ‘orange peel theory’ really a good test of your ...

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  9. Social exchange theory - Wikipedia

    en.wikipedia.org/wiki/Social_exchange_theory

    Most social exchange models have three basic assumptions in common: behavior in a social sense is based on exchanges, if an individual allows someone to receives a reward the person then feels the need to reciprocate due to social pressure and individuals will try to minimize their cost while gaining the most from the reward. [67]