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  2. The History of Coca-Cola and Pepsi’s Rivalry — And Which Is ...

    www.aol.com/history-coca-cola-pepsi-rivalry...

    A Brief History of Coke and Pepsi. Coca-Cola was invented in 1986 by a pharmacist in Columbus, Georgia, who began selling it to soda fountains, the History Channel reported. ... and caffeine-free ...

  3. Cola wars - Wikipedia

    en.wikipedia.org/wiki/Cola_wars

    Coca-Cola and Pepsi vending machines in Indianapolis, 1988. The Cola wars are the long-time rivalry between soft drink producers The Coca-Cola Company and PepsiCo, who have engaged in mutually-targeted marketing campaigns for the direct competition between each company's product lines, especially their flagship colas, Coca-Cola and Pepsi.

  4. Sergio Zyman - Wikipedia

    en.wikipedia.org/wiki/Sergio_Zyman

    Notable work The End of Marketing as We Know It (2002) Sergio Zyman (born July 30, 1945) is a marketing executive from Mexico best known as the marketer behind the failed launch of New Coke and the success of Diet Coke, Fruitopia, Surge, and ad campaigns such as "Coke Is It."

  5. List of Pepsi variations - Wikipedia

    en.wikipedia.org/wiki/List_of_Pepsi_variations

    It is known as Pepsi Light in most international regions, and Pepsi Diet in the UK from the late-1990's until 2013. Caffeine Free Diet Pepsi: 1982 Pepsi without the Caffeine. It was first introduced in 1982 as Diet Pepsi Free but was changed to its current name in 1987. It is also available in some other regions including the United Kingdom.

  6. Coke vs. Pepsi: We Settled the Debate with a Blind Test - AOL

    www.aol.com/lifestyle/coke-vs-pepsi-settled...

    Coke vs. Pepsi is one of the most heated debates in foodie history. Find out what our team of experts has to say. The post Coke vs. Pepsi: We Settled the Debate with a Blind Test appeared first on ...

  7. Pepsi takes on rival Coke’s biggest client, landing its ...

    www.aol.com/finance/pepsi-takes-rival-coke...

    Subway has become the latest front of the cola wars. Pepsi reached an agreement with the sandwich chain to become its sole drink supplier across all U.S. stores, replacing Coca-Cola,, Subway ...

  8. List of PepsiCo brands - Wikipedia

    en.wikipedia.org/wiki/List_of_PepsiCo_brands

    Print/export Download as PDF; Printable version; In other projects ... Caffeine Free Pepsi; Diet Caffeine Free Pepsi; Diet Pepsi Lime; Caffeine Free Mountain Dew;

  9. Pepsi Challenge - Wikipedia

    en.wikipedia.org/wiki/Pepsi_Challenge

    Donald M. Kendall of Pepsi promoted the Pepsi Challenge. When the preference in blind tests is compared to tests wherein cups are labeled with arbitrary labels (e.g., S or L) or brand names, the ratings of preference change. [9] Scientific findings do support a perceptible difference between Coca-Cola and Pepsi, but not between Pepsi and RC ...