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Business analytics (BA) refers to the skills, technologies, and practices for iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods .
In December 2014, LexisNexis Risk Solutions acquired Coplogic, a provider of citizen self-reporting software solutions to law enforcement agencies. The acquisition – which includes Coplogic’s technology, staff and book of business – adds a citizen incident reporting capability to the LexisNexis eCrash solution. [16]
Maximo is enterprise asset management software originally developed by Project Software & Development (later MRO Software) with the first commercial version released in 1985. [2] [3] Purchased by IBM in 2006, it was branded as IBM Maximo Asset Management. With the release of version 8 in July 2021 the product was renamed to IBM Maximo Manage. [4]
The Chartered Financial Analyst (CFA) program is a postgraduate professional certification offered internationally by the US-based CFA Institute (formerly the Association for Investment Management and Research, or AIMR) to investment and financial professionals.
While business analytics has a more broad focus on the who, what, where and when of business intelligence, behavioral analytics narrows that scope, allowing one to take seemingly unrelated data points in order to extrapolate, predict and determine errors and future trends. It takes a more holistic and human view of data, connecting individual ...
IBM Cognos Analytics with Watson (aka Cognos Analytics, and formerly known as IBM Cognos Business Intelligence) is a web-based integrated business intelligence suite by IBM. It provides a toolset for reporting, analytics, scorecarding, and monitoring of events and metrics. The software consists of several components designed to meet the ...
In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.
Category management is a retailing and purchasing concept in which the range of products purchased by a business organization or sold by a retailer is broken down into discrete groups of similar or related products. These groups are known as product categories (examples of grocery categories might be: tinned fish, washing detergent, toothpastes).