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  2. Social media optimization - Wikipedia

    en.wikipedia.org/wiki/Social_media_optimization

    Social media optimization (SMO) is the use of online platforms to generate income or publicity to increase the awareness of a brand, event, product or service.Types of social media involved include RSS feeds, blogging sites, social bookmarking sites, social news websites, video sharing websites such as YouTube and social networking sites such as Facebook, Instagram, TikTok and X (Twitter).

  3. Is Pinterest Becoming the Best Source of Traffic Online? - AOL

    www.aol.com/2012/07/26/is-pinterest-the-best...

    Pinterest sends more referral traffic than Twitter, according to data aggregated by Shareaholic from across 200,000 websites. Greg does love his pinning, but in today's video he's not ready to ...

  4. UTM parameters - Wikipedia

    en.wikipedia.org/wiki/UTM_parameters

    UTM parameters in a URL identify the marketing campaign that refers traffic to a specific website. [1] To define and append the relevant UTM parameters to the appropriate URLs, marketers routinely use simple, spreadsheet-based, or automated UTM builder tools, [3] including the Google Analytics URL Builder for websites. [4]

  5. Pinterest - Wikipedia

    en.wikipedia.org/wiki/Pinterest

    Pinterest Analytics is a service that generates comprehensive statistics on a specific website's traffic, commonly used by marketers. Impressions, Engagements, Pin clicks, Outbound clicks, and Saves are some aspects of user data that Pinterest Analytics provides. It also collects data that depicts the percentage of change within a specific time ...

  6. Pinterest launches new ad features to drive shopping - AOL

    www.aol.com/news/pinterest-launches-ad-features...

    Pinterest will roll out new features for brands to promote products and ideas to users, the digital pinboard company said Wednesday, part of an effort to grow online shopping on its site. The ...

  7. Content marketing - Wikipedia

    en.wikipedia.org/wiki/Content_marketing

    YouTube, a subsidiary of Google, is an online video platform driving (and benefiting from) the surge to content marketing. [22] As of 2016, YouTube had over 1 billion users, representing 1/3 of all internet users and reaching more people 18–34 years of age than any cable provider in the U.S. [ 23 ]

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    Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!