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  2. Ethos - Wikipedia

    en.wikipedia.org/wiki/Ethos

    A sculpture representing Ethos outside the Australian Capital Territory Legislative Assembly in Canberra, Australia. Ethos (/ ˈ iː θ ɒ s / or US: / ˈ iː θ oʊ s /) is a Greek word meaning 'character' that is used to describe the guiding beliefs or ideals that characterize a community, nation, or ideology; and the balance between caution and passion. [1]

  3. Ethics - Wikipedia

    en.wikipedia.org/wiki/Ethics

    The English word ethics has its roots in the Ancient Greek word êthos (ἦθος), meaning ' character ' and ' personal disposition '. This word gave rise to the Ancient Greek word ēthikós (ἠθικός), which was translated into Latin as ethica and entered the English language in the 15th century through the Old French term éthique. [6]

  4. History of ethics - Wikipedia

    en.wikipedia.org/wiki/History_of_ethics

    Ethics is the branch of philosophy that examines right and wrong moral behavior, moral concepts (such as justice, virtue, duty) and moral language. Ethics or moral philosophy is a branch of philosophy that "involves systematizing, defending, and recommending concepts of right and wrong behavior".

  5. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Aristotle acknowledged that the union between the speaker’s appearance, his reputation, and his ability to give the speech all add up to the meaning of Ethos. [7] This can be done by: Being a notable figure in the field in question, such as a college professor or an executive of a company whose business is related to the presenter's topic

  6. Ethopoeia - Wikipedia

    en.wikipedia.org/wiki/Ethopoeia

    Ethopoeia (ee-tho-po-EE-ya) [1] is the ancient Greek term for the creation of a character. [2] Ethopoeia was a technique used by early students of rhetoric in order to create a successful speech or oration by impersonating a subject or client. Ethopoeia contains elements of both ethos and pathos and this is noticeable in the three divisions of ...

  7. Mores - Wikipedia

    en.wikipedia.org/wiki/Mores

    The Greek terms equivalent to Latin mores are ethos (ἔθος, ἦθος, 'character') or nomos (νόμος, 'law'). As with the relation of mores to morality , ethos is the basis of the term ethics , while nomos gives the suffix -onomy , as in astronomy .

  8. Aristotelian ethics - Wikipedia

    en.wikipedia.org/wiki/Aristotelian_ethics

    The Nicomachean Ethics has received the most scholarly attention, and is the most easily available to modern readers in many different translations and editions. Some critics consider the Eudemian Ethics to be "less mature," while others, such as Kenny (1978), [4] contend that the Eudemian Ethics is the more mature, and therefore later, work.

  9. Logos - Wikipedia

    en.wikipedia.org/wiki/Logos

    Greek spelling of logos. Logos (UK: / ˈ l oʊ ɡ ɒ s, ˈ l ɒ ɡ ɒ s /, US: / ˈ l oʊ ɡ oʊ s /; Ancient Greek: λόγος, romanized: lógos, lit. 'word, discourse, or reason') is a term used in Western philosophy, psychology and rhetoric, as well as religion (notably Christianity); among its connotations is that of a rational form of discourse that relies on inductive and deductive ...