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  2. Influencer - Wikipedia

    en.wikipedia.org/wiki/Influencer

    An influencer [6] [7] [8] (also known as a social media influencer [9] [10] [11] or online influencer [12] [13] [14]) is an individual who builds a grassroots online presence through engaging content like photos, videos, and updates, using direct audience interaction to establish authenticity, expertise, and appeal, and standing apart from ...

  3. Influencer marketing - Wikipedia

    en.wikipedia.org/wiki/Influencer_marketing

    Chiara Ferragni is a fashion influencer and blogger known for her sponsored fashion posts.. Influencer marketing (also known as influence marketing) is a form of social media marketing involving endorsements and product placement from influencers, people and organizations who have a purported expert level of knowledge or social influence in their field. [1]

  4. List of social platforms with at least 100 million active users

    en.wikipedia.org/wiki/List_of_social_platforms...

    No. Name Company Country [b] Launched Monthly active users Other metrics 1. Zoom: Zoom Video Communications United States 2012 300 million daily participants [39]. 2. Meet

  5. Category:Social media influencers - Wikipedia

    en.wikipedia.org/wiki/Category:Social_media...

    Pages in category "Social media influencers" The following 112 pages are in this category, out of 112 total. This list may not reflect recent changes. ...

  6. Social profiling - Wikipedia

    en.wikipedia.org/wiki/Social_profiling

    Social profiling is the process of constructing a social media user's profile using his or her social data.In general, profiling refers to the data science process of generating a person's profile with computerized algorithms and technology. [1]

  7. List of most-followed TikTok accounts - Wikipedia

    en.wikipedia.org/wiki/List_of_most-followed...

    Khaby Lame is the most-followed user on TikTok.. This list contains the top 50 accounts by number of followers on the Chinese social media platform TikTok, which was merged with musical.ly in 2018. [1]

  8. Consumerism and social media - Wikipedia

    en.wikipedia.org/wiki/Social_media's_influence_on...

    Moreover, the exposure that influencers have on people all comes back to the sense of trust that has been built between the consumer and the influencer. In simpler terms, the more trust the consumer has in the influencer, the more of a role the influencer plays in consumerism. With that being said, there is a down side to all of this.

  9. Nielsen Media Research - Wikipedia

    en.wikipedia.org/wiki/Nielsen_Media_Research

    According to Nielsen Media Research's sample composition counts, as of November 2004, nationwide, African American households using People Meters represented 6.7% of the Nielsen sample, compared to 6.0% in the general population. Latino households represent 5.7% of the Nielsen sample, compared to 5.0% in the general population. By October 2006 ...